Our Mission

We design clothing our customers love to wear, in a more ethical and sustainable way, enabling us to support charities close to our hearts. 2% of every sale is donated to social and environmental causes, and a tree planted for each order.

Over £275,000 donated

2% of sales go to charity

With that 2% we'll support environmental causes and wide reaching social projects. You can find out more about the current work you are helping us fund over on our Charity Partnerships page.

277 square kilometers saved

We support Rainforest Trust

As members of the Rainforest Trust Conservation Circle, we support their highly-effective work, protecting the world’s threatened rainforests and other tropical ecosystems.⁠ With your support our donations have protected over 277 square kilometers of rainforest.

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