There's a shade that feels both wild and refined, earthy and elevated — and this season, we're completely obsessed with it.
Meet our new colour crush: olive green. Rich, grounded, and endlessly wearable, this is the shade that's quietly taken over our studio, our rails, and honestly, our hearts. It's the green that doesn't shout — it whispers something effortlessly cool and deeply rooted in nature.
This season at Sugarhill Brighton, we've woven olive through everything from breezy printed tops to relaxed wide-leg trousers, fluid midi dresses to cosy layering pieces. And paired with our signature hand-drawn botanical and tropical prints in a warm pink-on-olive colourway? Consider us smitten.
The Print Queen
Our palm tree and botanical prints in olive are simply dreamy. Wear the printed cami over a denim midi skirt for that effortless Sugarhill weekend look.
The Linen Duo
Olive and linen were made for each other. A printed olive top tucked into wide-leg blue trousers is the kind of combo you'll reach for on repeat.
The Maxi Moment
Our embroidered olive midi dress is the showstopper of the season. Colourful ric-rac trim adds a playful touch to something truly special.
The Layered Edit
A printed olive bomber over a crisp white tee and chambray wide-legs? That's the kind of outfit that makes people stop and ask where you got it.
Mix & Match With Olive Green
The magic of olive green is how well it plays with others. Here are our favourite pairings this season:
Olive as a neutral. Treat olive less like an accent and more like a true neutral — the way you might use navy or camel. It anchors every single outfit, whether the co-star is denim, rust, hot pink or cream.
The pink thread. Blush and hot pink are olive's best friends.
The "one neon rule". A lime green trim or neon accent in a very small, deliberate dose — pockets, neckline edging — to stop the earthy palette from feeling too serious. It's a signature Sugarhill move.
Sugarhill Styling Tips
- Ground it with sandals. Flat leather sandals in tan or cognac are the perfect finish for any olive outfit — as seen throughout our new collection.
- Let prints do the talking. Our signature illustrated prints look stunning in olive, especially when the design is picked out in a contrasting warm pink.
- Mix textures freely. Lightweight jersey, woven cotton, and soft denim all live happily in the olive family. Mix and match without overthinking it.
- Play with proportion. A voluminous olive wide-leg trouser with a fitted cami, or an oversized printed top with a simple midi skirt — olive grounds both silhouettes beautifully.
Whether you're drawn to the botanical prints, the relaxed silhouettes, or simply the soul-settling depth of the colour itself — there's an olive piece in our new collection with your name on it. Head in store or shop online to find your perfect shade of green.
