Get cosy with our earthy tones and warm knitwear this Autumn-Winter
For Autumn-Winter 2025, you will find warm tones of rust and orange, with sky blue and Barbie pink for freshness, with rich brown yarns and natural leopard print. Our Autumn-Winter Snake Floral print, in this story, is a real statement Sugarhill pattern.
This season, our designers have drawn inspiration from several key trends. We've embraced the #FiredEarth trend, bringing warmth and dryness perfect for Autumn-Winter, and the #Plantopia trend, which celebrates woodland florals and a seamless blend with nature. #FurnishingFlorals infuse fashion with the vibrancy of interior patterns, while #PlayfulMinimalism introduces polka dots and cheerful colour pops. The #NuEclecticism trend influences our designs with a nod to nostalgia and retro eras. Additionally, a strong #Kidult theme weaves throughout, adding a delightful sense of playfulness and joy.
For Autumn-Winter 2025, the design team has pulled together 5 inspirational trends within our Autumn-Winter collection: Scorched Desert, Cosmic Heat, Wild Folk, Art Class and Hotel Retro.
Scorched Desert brings warm tones of rust and orange, with sky blue and Barbie pink for freshness. This influences a lot of our knitwear, with rich brown yarns and natural leopard print. Our Autumn-Winter Snake Floral print, in this story, is a real statement Sugarhill pattern. For Autumn-Winter 2025, we're totally in love with a sophisticated mix of warm, earthy tones, especially rich rust and vibrant orange. We've also thrown in some refreshing sky blue and playful Barbie pink to keep things feeling fresh and modern.
This colour story really shines in our knitwear this Autumn-Winter. Think luxurious knits made from gorgeous brown yarns, giving you that cosy, elegant vibe. And to kick it up a notch, we've added natural leopard print – it's a timeless classic that brings a touch of wild sophistication.
But the real star of our Autumn-Winter 2025 collection has to be the Snake Floral print. It's an intricate blend of snake patterns and delicate florals, a true Sugarhill signature! It's a statement piece that perfectly captures our brand's unique mix of playful charm and bold design, making sure this collection is super memorable and distinctive.
We can't wait to get cosy this Autumn-Winter!
Autumn-Winter 2025 - Bold prints, cosy knits, warm tones
Black, Snake Floral
A signature print for Autumn-Winter 2025, this hand-drawn print features a bold, whimsical design. Featuring twisted snakes that weave through a jungle of colourful flowers, stars and crescent moons. The deep black background creates a strong base for the vibrant colours, giving it a very striking effect. The snake motifs - created in shades of green, blue and red bring a musical vibe, with the floral elements of bright pink, orange and green softening the aesthetic.
Whether it is worn casually, paired with denim pieces or dressed up, the print brings energy and individuality to an outfit.
Adrian Cardigan - Black, Snake Floral
£79
Tan/ Black, Natural Leopard
Re-imagining the classic leopard print, this design has taken a fresh take on the timeless motif. Against a warm camel backdrop, the eye catching leopard print spots offers an approachable statement piece. A print that has been re-visted time and time again in history, it can be a staple in your capsule wardrobe for time to come.
What sets this apart, is the bold contrast of pink in the trim, injecting a burst of playful colour and Sugarhill brighton charm. It ads an unexpected pop of personality, as well as diversity to the pieces to be worn dressed up or down. Worn with our classic denim pieces or our new cord, these leopard print pieces make a great addition to any wardrobe this Autumn-Winter.
Solana Knitted Bomber - Tan/Black, Natural Leopard
£79
Black, Split Polka
This vibrant print is a retro-inspired combination of colour and shape. Featuring a repeating pattern of large polka dots split into two contrasting shades, hot pink and fuchsia, tangerine and rust, against a contrasting black background. It evokes a distintly 70s vibe with a modern twist.
The boldness of the print is offset by the flattering feminine shapes in this mini collection, making it ideal for statement dressing, either in the workplace, at a party or just for fun. This print will turn heads and spark joy this Autumn-Winter.
Marcie Midi Dress - Black, Split Polka
£72
Cosy Knits
This lively chevron print brings a nostalgic burst of retro charm with a modern, cosy twist. Featuring bold zigzag stripes in warm shades of caramel, peach, and blush, interspersed with vibrant pops of hot pink and grounded with deep green accents, the pattern feels playful yet perfectly balanced.
This bold statement knit is ideal for relaxed weekends, adding colour to your workwear and also layering on chilly days. It is the perfect go-to piece and can be paired with jeans, skirts, dresses and jumpsuits - so a wardrobe staple for Autumn-Winter.
Bella Cardigan - Multi, Autumn Chevron
£84
This jumper features a dreamy, abstract landscape print that captures the soft beauty of a horizon at dusk. Blended horizontal bands of colour—ranging from sky blue and lilac to sandy cream, warm chestnut, and jet black—create a soothing gradient reminiscent of a painted sky. Pops of bright fuchsia and raspberry pink, rendered in broken linear streaks, bring the Sugarhill feel.
Perfect for transitional weather for Autumn-Winter, this sweater’s cosy texture and moody colour palette make it a versatile staple for layering. Whether paired with casual trousers, jeans, or even a midi skirt, the print ensures your outfit feels super cool.
Asher Jumper - Multi, Abstract Landscape
£74
This stand-out knit print is a spirited blend of folk-art charm and Western flair, brimming with detail and storytelling. Dominated by rich earthy tones—black, ochre, rust, denim blue, and beige—it features a dynamic mix of motifs: rows of stars, geometric patterns, and a striking central image of two leaping leopards flanking a bold orange star. These mirrored big cats bring a sense of movement and wild energy to the design.
This cardigan is bold, yet wearable and will be a cardigan you gravitate to time and time again this Autumn-Winter. Whether worn with jeans, boots, or layered over a dress, this cardi is an effortlessly cool statement piece that blends comfort with wild, free-spirited style.
Yvette Cardigan - Multi, Climbing Tigers
£79